10 Tips For Investing In Dividend Stocks Like A Pro

Dividend investing is a proven strategy that has worked for decades, find out more.

Creating long-term wealth requires discipline, planning, and strong execution of that plan. We believe the best way to build long-term wealth is to invest discretionary income into high-quality dividend stocks, reinvest dividends, and let the magic of compounding do its work over time.

This is a proven strategy that has worked for decades, and while there may be bumps in the road, we believe it will continue to work.

Dividend Investing For Long-term Income
10 Tips For Investing In Dividend Stocks Like A Pro

Written by Josh Arnold for Sure Dividend

It works especially well when investors select only the best-of-the-best among dividend stocks, such as the Dividend Aristocrats. This is a very popular list of 65 dividend stocks that are S&P 500 constituents and have at least 25 consecutive years of dividend increases.

In this article, we’ll provide ten tips we think prospective dividend stock investors should know in order to best set themselves up for long-term wealth creation.

1. How To Buy And Hold Dividend Stocks

The basics of getting a brokerage account setup have become much simpler over the years. There are countless brokers available online today, but we caution that not all are created equal. Some offer “free” trades that are actually funded through poor fill prices, meaning the slippage cost of executing a trade can be far greater than simply paying a small fee for a trade with a market fill price. We urge investors to use trusted, proven brokers rather than those that generate their fees from purposefully executing trades at poor prices on behalf of investors. Brokers that allow easy reinvestment of dividends are preferable as well, as we believe this is a great way to take advantage of compounding over time.

2. How Many Dividend Stocks Should You Own?

This is up to personal preference to an extent, but if one owns more than 15 stocks, it can become difficult to monitor and manage. Some investors choose to own more than 15, and some choose less, but here’s what you should consider. The number of stocks should be sufficient to provide ample diversification, but not so many that you cannot effectively monitor each company’s performance and prospects. There is no “magic” number of the correct number of stocks to own, but 10 to 15 is a good starting point.

3. How Much Should You Invest?

We believe investors should only invest discretionary funds that aren’t needed for a period of years. That amount is different for each investor, and the bottom line is that we do not believe it is prudent to invest money that is needed short-term. First, short holding periods don’t allow for compounding, and second, there is a risk of short-term loss. Thus, only money that is truly long-term savings should be invested. With that in mind, the more, the better, as it allows for greater compounding over time.

4. Dividend Safety

A key consideration for any dividend investor is dividend safety. There are several ways to define this, but the easiest way is to consider a company’s payout ratio. That is simply the dividend divided by earnings, expressed as a percentage. The lower, the better, as that means the company’s dividend is well covered by earnings and, therefore, should be safe. All else equal, a company with a lower payout ratio also has more runway to raise the payout in the future.

5. Earnings Growth

Another consideration is a company’s earnings growth potential. This is a critical factor because earnings growth impacts a company’s ability to pay the existing dividend but also its ability to raise it going forward. More growth equals a safer dividend today and the ability for future dividends to be higher. Earnings growth is more important to dividend investors focused on dividend growth, but we see it as a critical factor for dividend safety as well.

6. Recession Resilience

Recession resilience is another dividend safety factor, in that lesser dividend stocks tend to cut or suspend their dividends during recessions as earnings decline. The Dividend Aristocrats, for instance, have proven their ability to weather the storm of recessionary environments, and that’s one reason we like them. If you’re investing for the long-term in dividend stocks, you probably don’t want to own stocks that will cut or eliminate their dividends during each recession. For clues on how to know which companies may cut their payouts, look at prior recessions. By selecting stocks from the Dividend Aristocrats or other lists that have longevity as a criteria, you can easily screen out names that cut their dividends during recessions.

7. Tax Considerations

Dividend stocks that are held for long periods are only taxed on capital gains when they’re sold, so that’s another reason why we favor long holding periods. In addition, dividend income is taxed at much lower rates than labor income, for instance. So while investors will be liable for some tax burden each year, it should be minimal. If taxes are a pain point, the investor can also hold their dividend stocks in a tax-free account, such as an IRA.

8. Diversification

Diversification is a principle we certainly believe in, but it is also a matter of preference. Some investors are okay with the increased risk of concentration, while others prefer a pure index fund that is extremely diversified. We believe investors should own stocks from a variety of sectors to naturally remove peaks and valleys that inevitably occur in markets. For instance, consumer discretionary stocks tend to move in the opposite direction to utilities. There are many instances of these kinds of relationships, and investors should consider their risk tolerance when determining how diversified their portfolio should be. We urge investors to own stocks from at least a handful of sectors.

9. How Long Should You Hold Dividend Stocks?

The answer to this question depends upon one’s timeline for retirement or whatever the goal of dividend investing is for them. However, in general, we think buying great stocks and then holding them “forever” is favorable. The longer the holding period, the better, as it means there is more time for dividend compounding, as well as delaying of taxes on capital gains. The holding period should be as long as possible unless there is a reason to sell one or more stocks out of the portfolio due to poor performance.

10. Monitoring Your Portfolio

That leads us to our final tip, which is monitoring the performance of the portfolio. Getting back to the question of how many stocks investors should own, the number should be one that is manageable for monitoring purposes. We believe investors should monitor each earnings report for signs of deterioration in the business that could impact earnings and the dividend.

We also believe investors should monitor dividend safety for signs that a cut or elimination may be on the horizon. There are many tools available online today to help investors do this, but it is an investment of time to ensure one’s capital is invested optimally. In other words, we do not believe investors should buy and hold blindly; investing well takes ongoing effort.

Final Thoughts

There are many potential paths to long-term wealth creation, but we believe buying high-quality dividend stocks and holding them for long periods of time is the optimal path. We’ve taken a look at ten tips we believe can help investors on their path to building long-term wealth through dividend stocks and set investors up for success in achieving their goals.


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